Unlocking the Power of Facebook’s New Algorithm: A Golden Opportunity for Video Ads and Organic Reels Content At Eagle Eye Marketing, we’re always following the latest digital marketing trends and platform updates to ensure our clients stay ahead of the curve. A pretty big one that’s happened recently is Facebook updating an algorithm where they
Your customers are looking for that perfect gift or experience to share with a loved one. Why shouldn’t you be on the top of their mind when it comes to holiday cheer? So let’s get into the chestnuts and bolts of how to market your business to the legion of festive followers out
Written by: Rusty Prater “DID YOU ATTEMPT TO LOGIN FROM THIS DEVICE?” The most dreaded of emails hits your inbox sending you into a moment of panic. But let that fear wash away like so many tears in the rain, you have two-factor authentication on your important online accounts! What’s that…. you don’t?
Geofencing in Marketing: Unveiling the Buzzword and Deploying Successful Campaigns with Eagle Eye Marketing In the ever-changing world of digital marketing, new buzzwords often emerge, capturing the attention of marketers in search of fresh and effective ways to engage their target audiences. One buzzword that has been gaining traction is “geofencing.” Geofencing is like
It’s time to BeReal. How do you do, fellow kids? As Gen Z grows into their own economic force in the coming years it’s up to advertisers to be ready to connect with their values and culture. While the old Gen X contempt of being “advertised to” is still around, Gen Z is much more
Summer 2023 Digital Marketing Trends You Don’t Want To Miss! Summer is finally here, and while we are all excited for long beach days and backyard barbeques, it is also a great time to focus on your digital strategy. As we move into the second half of the year, there are a few digital marketing
AI Learning in Marketing: Why the Human Touch is Still Essential “They say I’m old-fashioned, and I live in the past, but sometimes I think that progress progresses too fast!” Dr. Seuss had the Lorax impart those words about environmentalism but as humanity races towards the singularity, don’t look it up unless you need more
The SMART Way to Manage Your Social Media Like it or not, social media is now a part of our everyday lives. Everyone from the Facebook Maven Grandma to the Tik Tok Tween is spending some part of their day consuming and engaging with shared content. So how do you, the savvy business owner, use
BZZZZZZ! That all-too-familiar sensation of another email coming to your inbox. If you are anything like a quarter of Americans, you are deleting that message without a second glance. A study done by Return Path Inc. shows a year-over-year increase in delete-before-reading rates with most categories ranging from 13 to 35 percent deletion percentages with
